EA Announces Plans For The Sims Superstar

Brace Yourselves! The Sims are famous!
REDWOOD CITY, Calif., February 13, 2003 - Electronic Arts (Nasdaq: ERTS) today announced plans to release this May The Sims™ Superstar, a new expansion pack to the top-selling PC game of all time, The Sims™. Players can now realize their fantasies of fame and fortune as they pursue the dream of being a Rock Star, Movie Star or a Supermodel and live the lifestyle of a celebrity. All new gameplay, new social interactions and a whole new in-game destination offer players an all access pass to the world of superstardom. In The Sims Superstar, The Sims are ready for their close up.

“The Sims have lived extreme lives, thrown outrageous parties, gone on hot dates, traveled to vacation destinations and owned pets. Now it's time for them to follow their dreams of making it big,” said Jonathan Knight, Producer at EA's Maxis™ studio. “The Sims Superstar will let players experience the outrageous world of celebrity, Sims style.”

For the first time ever, players can follow their Sims to work and witness their pursuit of fame and fortune firsthand. Fledgling Sims start by signing with an agent and shuttling to Studio Town, a new and fully customizable destination that offers television and movie lots, spa locations, recording studios and fabulous fashion facilities. Once there, Sims can schmooze, network and name drop their way to stardom in the movies, music or fashion. Will your Sim be a flash in the pan or a living legend? Players can now track the sizzle of their Sims with an all new fame score.

A new cast of comical characters are available to assist The Sims in their quest for celebrity. A fabulous fashion designer, a mega-hit record producer and a maniacal movie director are available for career critique. A capable butler, a savvy sushi chef, and a soothing masseuse will be on-call to administer to the every whim of a celebrity Sim. Life in the spotlight would not be complete without the glare of the paparazzi, the adoration of groupies, and the annoyance of an obsessed fan or two. This is all part of life in the spotlight in The Sims Superstar.

Sims can become a celeb or just live like one. Fabulous new objects like a skydiving simulator, satellite dish, and a new art and furniture collection can turn an ordinary Sims abode into a magnificent and decadent manse. Sims in need of a day of indulgence and pampering can also enjoy the new day spa, complete with mud treatments, steam baths, Sim massages and an oxygen bar. Domestic staff is also available for hire so manicured Sims won't chap their hands with the drudgeries of household maintenance.

Will your Sim become an icon or fade into the obscurity of bad dinner theater? Will they win a coveted Simmy award or be regulated to personal hygiene commercials? In The Sims Superstar, you are the idol maker.

The Sims franchise celebrated its third anniversary this month. The game skyrocketed to the top of the charts when it began shipping to stores and quickly became a universal gaming and cultural phenomenon. The Sims base product was the #1 seller in 2000, 2001 and 2002. Translated into 17 different languages, The Sims has inspired five expansion packs that have all been top sellers. They include The Sims™ Livin' Large, The Sims™ House Party, The Sims™ Hot Date, The Sims™ Vacation and The Sims™ Unleashed. Combined sales for the franchise have topped 24 million units life-to-date. For more information on The Sims franchise titles, visit http://www.thesims.com.

Electronic Arts (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, Electronic Arts posted revenues of more than $1.7 billion for fiscal 2002. The company develops, publishes and distributes software worldwide for video game systems, personal computers and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS™, EA GAMES™, EA SPORTS BIG™ and EA.COMSM. More information about EA's products and full text of press releases can be found on the Internet at http://www.info.ea.com.

Electronic Arts, EA SPORTS, EA GAMES, EA SPORTS BIG, Maxis and The Sims are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. EA.COM is a service mark of EA.com Inc. All other trademarks are the property of their respective owners.


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